Problem
Support a new business pitch within Publicis Groupe by designing a presentation system that aligned Moxie’s strategy with Toyota’s legacy of precision, reliability, and scale—while enabling cross-team collaboration under tight timelines.
Approach
Developed a modular deck framework grounded in structured grids and disciplined typography to reflect Toyota’s engineering ethos. Created scalable layouts for strategy, storytelling, and performance reporting to ensure consistency across teams while allowing flexibility for evolving content.
Role
Junior Designer at Publicis Groupe
Scope
Deck Design, Brand System, Art Direction, Layout System
Industry
Advertising, Marketing, Corporate
Project Type
Internal
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